Freshmarketer
Freshmarketer is the full-fledged marketing automation solution in the larger Freshworks ecosystem. Freshmarketer is built to be a standalone yet still robust marketing automation tool, but it integrates seamlessly across the Freshworks ecosystem, with Freshdesk, Freshworks CRM, and Freshservice. Freshmarketer offers everything you expect from a marketing automation tool. It provides a deep feature set that ranges from email marketing and dynamic forms and landing pages to lead scoring and customer journey mapping. Who is Freshmarketer for? Freshmarketers is a fit for marketers looking to execute on critical marketing needs, such as lead nurturing and scoring, auto responding, dynamic form capture, and triggered lead journey building. It supports integration with content management systems (CMS), but it doesn’t offer its own blog-building capabilities. So, users will need to manage their content through a traditional CMS, such as WordPress. Given its place i...